Disney announced that it will offer a bundle package of its three streaming services, Disney+, Hulu, and ESPN+ for $12.99 a month starting on November 12th.
Disney plans to charge $6.99 for Disney+, or you can subscribe to a package that also includes ESPN+ ($4.99) and Hulu (with ads– $5.99) for $12.99. That’s a lot cheaper than HBO Max or Netflix at the $16-$17 price tag.
This is a huge undertaking for Disney and Iger referred to it as “the most important product the company has launched in my tenure.”
In a press release Iger also stated “The positive response to our direct-to-consumer strategy has been gratifying, and the integration of the businesses we acquired from 21st Century Fox only increases our confidence in our ability to leverage decades of iconic storytelling and the powerful creative engines across the entire company to deliver an extraordinary value proposition to consumers.”
Disney has yet to finalize any deals with other companies but stated “we feel it’s important for us to achieve scale quickly, and we think it’s going to be an important part of that. They’re all interested in distributing the product.”
“That $12.99 bundle offers consumers tremendous volume, tremendous quality, and tremendous variety for a good price.”
Also to mention Netflix will be loosing many shows and movies to the mouse, those including Friends and The Office.
Will you leave Netflix behind for Disney+?